AIGC Enables Digital Transformation of Fashion Exhibitions
Abstract
2023 is known as the “Year of AIGC” (Artificial Intelligence Generated Content), and the concepts of artificial intelligence and AI big models are rapidly igniting the market. As a digital technology, AIGC brings profound changes and innovative power to social services, design innovation, humanities development, media renewal, and business models. “Digital transformation” has gradually become an essential issue of the times. At the same time, AIGC is also changing the digital transformation process of fashion exhibitions. Therefore, this paper hopes to explore the application and empowerment of AIGC technology in the digital transformation of fashion exhibitions, to provide new research perspectives and methods for related disciplines from the perspective of design, to enhance the quality and efficiency of fashion exhibitions in digital transformation, and at the same time, try to think about the solutions and the path of future development.
References
[1] People-oriented, fashion brands digital transformation at both ends -ZAKER News.
[2] Fan Lili. Research on Fashion Design Methods for Industrial Products in the Era of Big Data[J]. Furniture and Interior Decoration,2020,(01):32-33.
[3]Tong Jiyang ｜ The Rise of Fashion Exhibitions at the Metropolitan Museum of Art
[4]Exhibition Industry Status! 2023 China Exhibition Industry Market Research Report (Wisdom Research Consulting)
[5] Fan Xin. Continuously “new” cloud exhibitions and cloud services to museums art museums bring new possibilities[J]. Shanghai
Art Review,2022(04):83-84
[6] Cloud exhibition, across the museum wall By Jiang Nan - People’s Daily - 2022-04-14
[7] People’s Daily, “cloud exhibition” blooms new charm of museums, https://mp.weixin.qq.com/s/Vejd0BzyVScet95K2zpYIA
[9] Generation Z Consumer Attitude Insight Report
[9] Digital Twin Driven Smart Manufacturing (2019) (by Fei Tao, Meng Zhang, A.Y.C. Nee), Digital Twin (2021) (by Gen Chen), DataMesh, CITIC Research
