Synergizing organizational 'Soft' and 'Hard' strengths under high‑quality development: Mechanisms of leadership evolution and organizational narrative reconstruction
Jinming Liu
Shanghai University of International Business and Economics
Hua Kang
Shanghai University of International Business and Economics
Xiangqi Kong
Shanghai University of International Business and Economics
DOI: https://doi.org/10.59429/bam.v7i3.11331
Keywords: high‑quality development; soft–hard synergy; leadership evolution; organizational narrative
Abstract
In the context of high‑quality development, enterprises are shifting toward innovation‑driven transformation, yet the decoupling between soft power (culture) and hard power (capabilities) has become a core bottleneck. To explore the mechanism of synergy, this paper argues that the evolution of leadership into a sensemaking role is the fundamental driver, while the reconstruction of organizational narratives is the key intermediary linking soft and hard power. On this basis, a four‑dimensional analytical framework—"Strategic guidance–identity shaping–system integration–ritual reinforcement"—Is constructed. The framework reveals how leaders, through narrative reconstruction, convert strategic intent into collective identification and action, thereby driving the inner mechanism by which culture and capabilities resonate in unison. The study aims to offer theoretical references and practical pathways for Chinese enterprises to build dynamic competitive advantages in the new stage of development.
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