Innovation strategy of agricultural economic management from the perspective of digital transformation
Hao Jia
AGRICULTURAL DEVELOPMENT BANK OF CHINA Heibei Provincial Branch
DOI: https://doi.org/10.59429/bam.v8i1.13603
Keywords: digital transformation; agricultural economic management; innovation strategy
Abstract
In today 's era, digital transformation has become a key force to promote the innovation of agricultural economic management. It not only provides a more scientific and accurate basis for agricultural decision-making, but also breaks through the limitations of traditional marketing models and promotes the vigorous development of agricultural E-commerce. However, in the process of digital transformation, agricultural economic management is also facing challenges such as imperfect digital infrastructure construction, high cost of digital technology application, and poor dissemination of agricultural digital information. The purpose of this paper is to explore the innovation strategy of agricultural economic management from the perspective of digital transformation. By strengthening the construction of digital infrastructure, reducing the cost of transformation, unblocking digital information system, standardizing data management and improving farmers ' digital literacy, we can promote the modernization transformation of agricultural economic management, realize the co-construction and sharing of agricultural data resources, and inject new vitality into the sustainable development of agriculture.
References
[1] Tian Haiyan, Li Zhenhao, Ding Yingying. Research on the development path of digital transformation of agricultural economic management [J].Rural Science and Technology, 2024,15 (12) : 48-51.
[2] Tian Fengcun. Research on the path of digital economy driving agricultural economic development under the background of digital transformation [J].Shanxi Agricultural Economy, 2024, (07) : 74-76.
[3] Gou Fei, Hong Sheng. The dynamic factors and path selection of digital transformation of agricultural enterprises [J].Journal of Guangdong AIB Polytechnic College, 2023,39 (04) : 16-21.
[4] Li Huanhuan. Research on digital transformation and improvement of agricultural production efficiency in agricultural economic management [J].Rural economy and technology, 2023,34 (18) : 21-24.
[5] Huang Qingping, Li Meng, Zhou Yong, Gu Siyu. The international model, realistic blockage and breakthrough path of the integrated development of digital economy and agricultural economy [J].Agricultural economy, 2023, (03):3-5.