Research on optimizing sulfur production and sales strategies based on supply and demand trend analysis
Xi Li
China National Petroleum Corporation Southwest Oil and Gas Field Northeast Sichuan Operations Branch
Chunhua Cai
China National Petroleum Corporation Southwest Oil and Gas Field Northeast Sichuan Operations Branch
Huaqun Chen
China National Petroleum Corporation Southwest Oil and Gas Field Northeast Sichuan Operations Branch
Xiaomeng Liu
Gas Transmission Management Department, Petro China Southwest Oil & Gasfield Company
Xiao Luo
School of Economics and Management, Chengdu Technological University
Mengwei Liu
School of Economics and Management Southwest Petroleum University
DOI: https://doi.org/10.59429/bam.v8i1.13618
Keywords: sulfur market; supply and demand trends; production and sales strategies; new energy demand; structural optimization
Abstract
Against the backdrop of global energy transition and restructuring of the chemical industry chain, sulfur—A critical industrial byproduct and chemical feedstock—Is undergoing profound shifts in its market supply-demand dynamics. China's sulfur market currently exhibits high external dependency and severe regional supply-demand mismatches. This paper analyzes the structural contradiction of "excess liquid, insufficient solid" in product composition and logistics bottlenecks faced by enterprises, based on the "tight balance" status of the domestic sulfur market and using the practical case of a natural gas purification plant in northeastern Sichuan. It applies supply-demand equilibrium theory and the 4Ps marketing theory. The study proposes implementing a capacity optimization strategy of "solid-liquid adjustment and solidbased flow maintenance." This involves expanding into high-value-added niche markets like new energy materials and establishing a digital-intelligent production-sales coordination system. These measures aim to maximize sulfur resource value and enhance the enterprise's risk resilience.
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