Probe - Media and Communication Studies

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ISSN

2661-4111(Online)

Article Processing Charges (APCs)

US$800

Publication Frequency

Quarterly

PDF

Published

2025-09-30

Issue

Vol 7 No 3 (2025): published

Section

Articles

The role and impact of artificial intelligence in health communication: A reflective paper

Rui Huang

The University Of Sydney, United States of America


DOI: https://doi.org/10.59429/pmcs.v7i3.11569


Keywords: Health communication; Depression prevention and treatment; Human-machine collaboration; Communication efectiveness; Emotional communication


Abstract

This paper, based on the author’s experience of collaborating with AI in a health communication project for depression prevention and treatment, reviews the cooperation process, analyzes the effectiveness and limitations of AI in health communication by combining relevant theories and literature, explores the boundaries between AI and humans and the possibility of future collaboration, and reflects on the impact on the improvement of the author’s own relevant knowledge and abilities.


References

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[2]Gross, A. (1999). A theory of the rhetorical audience: Reflections on chaim perelman. Quarterly Journal of Speech, 85(2), 203–211. https://doi.org/10.1080/00335639909384254.

[3]He, J., Baxter, S. L., Xu, J., Xu, J., Zhou, X., & Zhang, K. (2019). The practical implementation of Artificial Intelligence Technologies in medicine. Nature Medicine, 25(1), 30–36. https://doi.org/10.1038/s41591-018-0307-0.

[4]Hu, Z., Wu, C., & Sacco, P. L. (2023). Editorial: Public health policy and health communication challenges in the COVID-19 pandemic and infodemic. Frontiers in Public Health, 11. https://doi.org/10.3389/fpubh.2023.1251503

[5]Jiang, F., Jiang, Y., Zhi, H., Dong, Y., Li, H., Ma, S., Wang, Y., Dong, Q., Shen, H., & Wang, Y. (2017). Artificial intelligence in healthcare: Past, present and future. Stroke and Vascular Neurology, 2(2), e000101. https://doi.org/10.1136/svn-2017-000101

[6]Kaplan, A., & Haenlein, M. (2019). Siri, Siri, in my hand: Who’s the fairest in the land? on the interpretations, illustrations, and implications of Artificial Intelligence. Business Horizons, 62(1), 15–25. https://doi.org/10.1016/j.bushor.2018.08.004

[7]Paris, C., Thomas, P., & Wan, S. (2012). Differences in language and style between two social media communities. Proceedings of the International AAAI Conference on Web and Social Media, 6(1), 539–542. https://doi.org/10.1609/icwsm.v6i1.14307

[8]Parrish-Sprowl, J., & Parrish-Sprowl, S. (2023). A case for a quantum informed approach to health 35 Probe-Media and Communication Studies (2025) Volume 7 Issue 3 ISSN: 2661-4111 communication research. Frontiers in Communication, 8. https://doi.org/10.3389/fcomm.2023.1232616

[9]Piggin, J. (2012). Turning health research into health promotion: A study of causality and ‘critical insights’ in a united kingdom health campaign. Health Policy, 107(2–3), 296–303. https://doi.org/10.1016/j.healthpol.2012.06.002

[10]Raphael, D. (2000). The question of evidence in health promotion. Health Promotion International, 15(4), 355–367. https://doi.org/10.1093/heapro/15.4.355

[11] Topol, E. J. (2019). Deep Medicine: How Artificial Intelligence Can Make Healthcare Human Again. Basic Books.



ISSN: 2661-4111
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