Probe - Media and Communication Studies

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ISSN

2661-4111(Online)

Article Processing Charges (APCs)

US$800

Publication Frequency

Quarterly

PDF

Published

2026-02-03

Issue

Vol 7 No 4 (2025): Published

Section

Articles

The mechanisms by which online populism induces ideological risks and corresponding counterstrategies

Hao Lei

School of Marxism, Harbin Normal University

Siran Chen

School of Philosophy and Social Sciences, Jilin Universit

Haiping Wang

School of Marxism, Harbin Normal University


DOI: https://doi.org/10.59429/pmcs.v7i4.12785


Keywords: online populism; ideological risks; emotionalized communication; binary opposition


Abstract

The proliferation of online populism in modern information society poses unprecedented challenges to social stability and ideological security. Through emotionalized and dichotomous communication methods, it not only exacerbates social division but also aggravates ideological polarization and the spread of disinformation. To effectively address this issue, a multi-faceted approach incorporating measures such as network supervision, legal regulation, and public opinion guidance must be adopted to fundamentally curb the spread of extremist rhetoric and safeguard social cohesion and stability. Confronted with the complexity and decentralized nature of cyberspace, the state and society must strengthen the governance of the online environment, enhance public media literacy, and promote rational discourse to ensure the healthy development of mainstream values and social order.


References

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[2] Rooduijn M. The mesmerising message: The diffusion of populism in public debates in Western European media[J]. Political studies, 2014, 62(4): 726-744.

[3] Krämer B. Populist online practices: The function of the Internet in right-wing populism[J]. Information, Communication & Society, 2017, 20(9): 1293-1309.

[4] Selected Works of Marx and Engels (Volume 1)[M]. Peoples Publishing House, 2012:2.

[5] Lingling Li. Internet Populism: Risks and Governance[M]. Zhengzhou University Press, 2019:18.

[6] Lujing Yang, Sun Shaoyong. Research on enhancing the influence of mainstream ideology in the era of smart media[J]. Party Building and Ideological Education in Schools, 2023, (06): 58-60.

[7] Rongjun Yang ,You Wu . On the risks and adjustments of de-ideologization of the virtual public sphere on the Internet[J]. Studies on Mao Zedong and Deng Xiaoping Theories, 2020(5):8-15+108.



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