A Study on the Popularization Communication Strategy of Marxism in the Media Environment
Haonan Dai
DOI: https://doi.org/10.59429/pmcs.v5i4.1161
Keywords: Financial Media; Popularization of Marxism; Communication Strategy
Abstract
Since the 18th National Congress of the CPC, China has entered a new era. The traditional popularization path of Marxism is faced with the dilemma of lagging concept, backward method and poor communication effect, and it is urgent to change the way of thinking and method. In horizon, melting, new technical conditions and the propagation environment arises at the historic moment, through the disseminator of the marxist theory of literacy cultivation, precision partition for the audience and the media content, as well as the cultivation of the theory and technology talents to explore the spread of marxism popularization strategy, thus effectively promote the new era of popularization of marxism in China.
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