Countermeasures and Suggestions for the Innovative Development of News Media in the Era of Artificial Intelligence

Abstract

With the continuous development of intelligent technology, the transformation of people's lifestyles has been strengthened, and the innovation and development of China's media industry has also been promoted. In a sense, strengthening the application of artificial intelligence technology in the work of news media can seize the opportunity of development in the wave of the times, then the news media can get good innovation and development, and better meet the actual needs of the audience. Based on the background of artificial intelligence, the article explores more innovative development strategies and promotes the better development of news media.