Analysis on Cross-Cultural Communication Strategies of Film and Television Plays——Taking "Léon" as an Example
Yixuan Xu
DOI: https://doi.org/10.59429/pmcs.v5i4.1192
Keywords: Film and Television Drama; Cross-Cultural Communication; Film Market
Abstract
Cross-cultural communication of film and television dramas is one of the important trends in the development of the global film market. With the advancement of economic globalization and cultural diversification, more and more film works interact and influence each other in different languages and cultural backgrounds, and become an important part of international cultural exchanges. Taking The Killer Not Too Cold as an example, this paper deeply discusses the cross-cultural communication strategy of movies, and obtains enlightenment from it to meet the challenges and opportunities of the global film market.
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