Research on Visual Communication Design under the Influence of Digital Media
Zehe Yin
Hainan Vocational University of Science and Technology
Weixin Lin
Hainan Vocational University of Science and Technology
DOI: https://doi.org/10.59429/pmcs.v6i3.7246
Keywords: Digital media; Visual communication design; Augmented reality; Virtual reality; Interactive media
Abstract
This article explores the profound impact of digital media on visual communication design, analyzes the new opportunities and challenges brought by technological progress to design, and the practical application of digital media in visual communication design. Through research on cutting-edge technologies such as augmented reality (AR), virtual reality (VR), digital devices, and interactive media, this article elaborates on how digital media can change the expression of design and audience experience. This article summarizes the development trends of visual communication design under the influence of digital media, and proposes future research directions and practical strategies.
References
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[2] Yong Zigao Research on the Development Trends of Visual Communication Design under the Influence of Digital Media Art [J] Popular Literature and Art, 2023 (23): 46-48