Research on the reform of E-commerce practical training courses in higher vocational colleges under the guidance of network entrepreneurship

Abstract

Under the background of the vigorous development of network economy, online entrepreneurship has become an important way for college students to find employment. The call for training innovative and entrepreneurial e-commerce talents is getting louder and louder. The teaching of e-commerce in higher vocational colleges should also change accordingly. Practical teaching is one of the most critical contents in the teaching of e-commerce major. It should be updated in combination with the development of innovative and entrepreneurial activities in the network era, and match the development needs of students in e-commerce innovation and entrepreneurship. This paper analyzes the existing problems of e-commerce practical training courses in higher vocational colleges under the guidance of network entrepreneurship, and puts forward some educational programs, such as optimizing practical training materials, strengthening teacher construction and reforming practical training mode, in the hope of eff ectively improving the eff ectiveness of e-commerce practical training teaching in higher vocational colleges.