Abstract This paper discusses the status quo and existing problems of intangible cultural heritage protection, and puts forward the meta-universe technology as a new technical means to promote the dissemination and protection of intangible cultural heritage. This paper fi rst introduces the defi nition, importance and threats of intangible cultural heritage, including the breakdown of cultural inheritance, lack of resources, poor information dissemination, cultural commercialization tendency and lack of international cooperation and exchange. Then, the paper Outlines the development process, characteristics and application of the meta-universe technology in the fi eld of innovation and entrepreneurship. The paper further discusses the application potential of meta-universe technology in the fi eld of education and cultural communication, and puts forward specifi c application directions such as virtual learning environment, distance education and online courses, cultural experience and exchange, cultural education and popularization, cultural protection and digital archiving. Next, the paper analyzes the technical feasibility of meta-universe technology in the dissemination of intangible cultural heritage, and puts forward a case study of establishing a virtual makerspace. Finally, the paper looks forward to the future development direction and challenges of meta-universe technology in the dissemination of intangible cultural heritage, and points out the positive impact of college students’ innovation and entrepreneurship on the dissemination of intangible cultural heritage. Through the research of this paper, we can conclude that meta-universe technology has great potential to promote the dissemination and protection of intangible cultural heritage, and provides a broad opportunity and resource connection for college students’ innovation and entrepreneurship

Abstract As the development of society, more Chinese high school students suff ered from anxiety, especially anxiety related to exams. Expressive writing and mediation can ease anxiety symptoms. The aims of this investigate were to examine the eff ects of expressive writing and meditation on relieving high school students exam anxiety and improving their maths exam performance. Twenty-eight high school students were recruited and assigned to three conditions including expressive writing condition, meditation condition and control condition. Students in diff erent groups received diff erent instructions for interventions respectively including expressive writing, mediation or nonintervention. Test anxiety and Maths performances were measured and compared before and after receiving the interventions. We found that in our study, expressive writing and meditation did not have signifi cant impacts on relieving test anxiety or improving maths performance. Potential reasons were further discussed in the discussion and the limitation section.

Abstract By using CiteSpace 6.1.R6 literature measurement software, the 1184 literatures included in WOS and 417 literatures included in CNKI database were retrospectively analyzed and mapped in terms of co-citation, author, publication institution, keyword cooccurrence, keyword emergence, keyword frequency and other indicators. To summarize the hot spots and changing trends in the research on rural elderly health at home and abroad, so as to provide a basis for the research on rural elderly health under the rural revitalization. The analysis results show that: (1) The research on the health of the rural elderly at home and abroad shows an annual trend of “fl uctuating rise”, but the research development process at home and abroad is diff erent. (2) In terms of inter-institutional cooperation and inter-author cooperation, domestic and foreign research shows low network density and intermediary centrality, research forces are scattered, and collaborative results are few. (3) There are some diff erences between domestic and foreign research hotspots on rural elderly health, but from the perspective of keyword cluster analysis, the research hotspots involve many fi elds. The research on the health of the rural elderly is also an important refl ection of the strategy of rural revitalization, and the depth and breadth of the research on the health of the rural elderly should be further expanded in the future.

Abstract Education concerns the development of a country and the future of a nation. As an important part of national education, postgraduate education undertakes the important mission of cultivating high-level innovative talents. Ideological and political education theory course is a compulsory course for postgraduates. It is an important course for carrying out the Party’s educational policy and realizing the educational goal of moral cultivation. We should strive to build the course into a popular course for postgraduates. Through online and offl ine investigation, this study explores the real reactions of graduate students to the teaching content, teaching method and sense of teaching gain of ideological and political courses, so as to better improve the teaching quality of graduate students, and provide reference for the future reform and development of ideological and political courses.

Abstract Modern industrial college is an important form of the deep integration of schools and enterprises, and it is an urgent requirement for ethnic minority areas to deepen the reform and innovation of application-oriented talent training mode. Taking SAIC-GMWuling College of Automobile Industry in Guangxi Science and Technology Normal University as an example, this paper analyzes the problems existing in the training of applied talents in ethnic areas, explores and studies the “123456” applied talents training mode formed in the process of integration of production and education in modern industrial college under the concept of OBE. It provides reference for eff ectively improving the training quality of high-quality applied technical and technical talents in ethnic minority areas.

Abstract In the traditional sense, university library is a place to provide book borrowing and reading services, but in the age of digital intelligence, the function of library has undergone great changes. The library should not only provide rich paper books and periodical resources, but also keep up with the era of digital intelligence, and actively build digital library and electronic resource platform to provide readers with convenient online search and resource acquisition services. Under the background of the digital era, digital resources are constantly updated and data is in a geometric growth state. Subject services of university libraries can also be presented in a more accurate service mode to meet the needs of librarians for geometric data services. This paper analyzes in detail the connotation of intelligent subject service of university library in the digital age, hoping to enrich the content of subject service and promote the reform and optimization of subject service of university library.

Abstract The high quality social and economic development in our country cannot be separated from the solid support of vocational education. Now, under the great changes of the working world in the intelligent age, vocational education should also keep pace with the same frequency. The characteristics of occupational substitution and supplement, total reduction of labor demand and structural shortage have become the status quo under the reform. Under this current situation, the digital transformation of vocational education is faced with such problems as slow curriculum setting, failure of construction to meet the needs of education, and barriers to collaborative education pattern. The digital transformation of vocational education in the intelligent era should accelerate the construction of digital curriculum system, build a digital internship and training platform, and improve the guarantee mechanism of digital collaborative education.

Abstract With the advent of information age, new media technology comes into being. The combination of new media technology and e-commerce is the trend of The Times. The teaching of e-commerce in higher vocational colleges should keep up with the pace of The Times and cultivate e-commerce talents who meet the needs of enterprises. Based on this, this paper will start with the analysis of the application necessity of new media technology in the teaching of e-commerce major in higher vocational colleges, and further discuss and put forward the application strategy of new media technology in the teaching of e-commerce major in higher vocational colleges, hoping to provide some references for related fi elds.

Abstract With the advent of the era of financial media, the professional ability of radio and television practitioners has been put forward higher requirements. In this regard, college broadcasting and hosting major as an important source of radio and television talents, only by changing the modern education concept, innovation and reform of teaching methods, in order to cultivate professional broadcasting and hosting talents in line with the needs of The Times and society. Starting from the importance of experiential teaching for broadcasting an d hosting major in colleges and universities, this paper analyzes the teaching status quo of broadcasting and hosting major in colleges and universities and puts forward some strategies for developing experiential teaching.

Abstract American music matured relatively late, and its style was not formed until the early 20th century. In the development and evolution of American popular music, black music has played an important role that cannot be ignored. In this regard, this paper takes American black pop music as the research object, respectively from the early black music, the formation of blues music, the vigorous development of pop music, the rise of Hip-hop music and other diff erent perspectives, to carry out in-depth analysis and exploration of its development path.

Abstract With the continuous advancement of the reform of vocational education, the major of fashion design in vocational colleges has set off a new wave of reform. Under this background, the cultivation of professional quality and humanistic quality of students in vocational colleges is paid more and more attention, which also puts forward new reform requirements for bilingual teaching of fashion design. In this regard, while analyzing the value and signifi cance of bilingual teaching for fashion design majors, combined with the current situation of bilingual teaching for fashion design majors, this paper takes the teaching model of “major + humanities” as the core, and analyzes specifi c reform and practice strategies, in order to provide some references for teachers. Jointly contribute to the modernization reform and development of bilingual teaching of fashion design major in vocational colleges.

Abstract With the deepening of the reform of higher education, in the teaching practice of college chemistry related courses, teachers have gradually realized the important practical signifi cance of integrating “Three Comprehensive Education” into ideological and political education. In order to strengthen the ideological and political education work in colleges and universities, achieve the goal of moral education, and improve the teaching quality of chemistry teaching into curriculum ideological and political education, teachers need to participate in the education system in an all-round way, excavate the profound connotation of curriculum ideological and political education, and actively explore the path of teaching reform. Based on this, this paper will discuss the university chemistry teaching and curriculum ideology and politics under the background of “Three Comprehensive Education”.

Abstract The development of new media improves the speed of information dissemination, enriches the content of information, and also provides a lot of convenience for teachers’ teaching work. English is a very theoretical and practical course, but also the public course of secondary vocational colleges. With the rapid development of the Internet and the advent of the new media era, the traditional English teaching in secondary vocational schools can not adapt to the development of The Times. Under the media environment, English teaching in secondary vocational schools should be optimized, give full play to the advantages of new media platforms, enhance the interest and practicality of courses, create more free space for students to explore, enhance their enthusiasm, and thus improve the quality of teaching.

Abstract In order to create a more suitable outdoor environment for physical and mental rehabilitation of female patients in specialized hospitals, the problem of mismatch between the existing medical environment and humanization needs is solved. Based on the literature research method, in view of the outdoor space structure of typical women’s specialized hospitals at home and abroad and the use of patients, the existing problems of outdoor landscape of women’s specialized hospitals and the use of patients’ needs were sorted out. The design strategy of outdoor landscape of women’s specialized hospital is put forward to provide reference for related practice, in order to provide users with a higher quality medical environment.

Abstract Motivation has been proved to have crucial impact on students’ learning. Students whom are motivated will learn more and perform better and persist longer than those who are demotivated or amotivated. Motivation provides possibilities for students to develop their potential abilities and facilitate them to get higher achievement. In terms of education, motivation usually relates to social-cognitive theories which focusing on elements such as aims and learners’ needs, skills development and self-concept, reason to choose and persist interest in activities etc. (Lazowski and Hulleman, 2016). So it is of great importance to increase motivation in language learners. This essay will demonstrate some methods to maximize students’ learning outcomes in terms of off ering extra-curricular activities, changing timetabling patterns and changing courses design. To what extent will I take innovation and management theories into account when implementing innovation to the school will be discussed in the end.

Abstract In the process of continuous development of network technology, has been fully integrated into People’s Daily life and work, at the same time, the scope of activities of the network platform is also growing, such as E-mail communication, game account and so on, so the network virtual property has become an important part of people’s property, at the same time related legal issues are constantly produced. Through exploring the legal issues of network virtual property from the perspective of inheritance law, this paper hopes to better protect people’s virtual property in the network era, and also through the research of related legal issues, better analyze the problems related to network virtual property, summarize what individuals have learned in the profession, and lay the foundation for the future career path.

Abstract Cantonese Culture is a highly infl uential regional culture and an integral part of Chinese traditional culture. In the context of the "Chinese Culture Going Global" strategy and the "Telling the Chinese Stories Well" initiative, the international communication of Cantonese Culture holds an increasingly signifi cant importance. Taking an international communication perspective,the present study utilizes the SWOT analysis to investigate the internal strengths and weaknesses, as well as the external opportunities and challenges, in the international communication of Cantonese Culture. By clarifying the existing issues, the study aims to provide a basis for relevant authorities to formulate corresponding strategies and promote the internationalization of Cantonese Culture.

Abstract In the first half of the 20th century, Harbin was the “Eastern Moscow” of the Russian overseas Chinese, the “cultural island” isolated from Russia, and the “musical enclave” on which the Russian overseas Chinese spirit and culture depended. Inspired by Loqin’s “Poetics of music culture” research model, this paper probes into the operation mode of the Russian overseas Chinese music culture mechanism in Harbin, and holds that the construction of Harbin Middle East Railway, the establishment of Harbin Symphony Orchestra and the establishment of Harbin No. 1 Music School are important specifi c mechanism factors that support the emergence and existence of the Russian overseas Chinese “enclave” music society.

Abstract This paper aims to explore three methodological enlightenments brought by the “dynamic multi-dimensional aesthetic paradigm of Zen Buddhism” for the study of art theory. First, actively pay attention to the change of artistic phenomena in the dynamic and unconstancy, enhance the “disenchantment consciousness”, and lay the foundation for interdisciplinary research; Second, it gives full play to the discipline advantage of “meta-art theory construction” in the refl ection of “art Tao and Fa eye”; Third, it gives full play to the multidimensional and cross-media advantages of art studies in cross-border and interaction, and strengthens the integration of art studies and “frontier science and technology” in the prospect of “based on the future”.

Abstract Social media and graffiti art, two seemingly distinct fields, are converging in the cultural expression of today’s young generation in China, forming a striking artistic and social phenomenon. In the age of social media, artistic creation and digital cultural expression have become the main concerns of the young generation in China. This generation is actively involved in art creation through social media platforms, including the rise of graffi ti art and creativity in showcasing their cultural innovations and identity building on social media. Not only are they active users of social media, but they are also avid supporters and creators of graffi ti art, spreading their creative works globally through social media platforms. This interaction between social media and graffi ti art not only pushes the scope of creative expression, but also shapes the cultural identity of the younger generation in China and has a positive impact on the social level.

Abstract Jung believed that the image created by the artist is the result of a certain cultural archetype passed down from generation to generation in an unconscious way. Gombrich believed that even representational art is still conceptual and belongs to the accumulation process of artistic vocabulary, which begins with the diagram. Throughout Colville's works, it can be found that the artist has a special preference for the image of crow in the creation of works involving birds, while the image chosen by the artist can refl ect the artist's creation psychology and expression habits. This paper fi rst briefl y describes the evolution of crow image in Western culture, and then starts with the crow image in Colville's works to analyze the expression characteristics of the artist's works.

Abstract In the new era environment, colleges and universities should pay attention to inherit and carry forward the excellent traditional culture of the Chinese nation, and promote the great rejuvenation of the nation. Excellent traditional culture is the spiritual source of the continuous development and growth of the Chinese nation, and it is the precious spiritual wealth left by the present. It is of great signifi cance to introduce it into the teaching of Marxist theory courses in colleges and universities, which can not only deepen the students’ understanding of excellent culture, but also guide the students to observe and solve problems with the Marxist point of view, and realize the ability development. Based on this, this paper analyzes the path of integrating excellent traditional culture into the teaching of Marxist theory, in order to provide references for educators.

Abstract With the implementation of the “One Belt, One Road” strategy, how to explore the unique path of intangible cultural heritage translation into English has become the focus of attention from all walks of life. Guangxi, as an important province and region in the implementation of the “Belt and Road” Initiative, is adjacent to ASEAN, with diverse ethnic groups and colorful intangible cultural heritage. Exploring scientifi c and eff ective strategies for the English translation of intangible cultural heritage in Guangxi is of great practical signifi cance for promoting Guangxi culture “going global”, protecting intangible cultural heritage and promoting economic development of Guangxi. This paper discusses the current situation and countermeasures of the English translation of intangible cultural heritage in Guangxi, for reference only by relevant people.

Abstract With the advent of the digital age, short video platforms such as Douyin, Kuaishou, XiaoHongshu,and B Station have quickly become popular, becoming the hottest entertainment and social media carriers at the moment. Short video creation has the advantages of low production threshold, short production process, fast transmission speed, wide audience and strong interactivity, which can meet the fragmented entertainment needs of netizens and the self-expression needs of grassroots people. In the digital era, the short video form Viog (VedioBlog), whose main content is “recording a better life”, has become increasingly popular among the generation Z, who are “network natives”. The visual shift from “narrative” to “landscape” meets the needs of visual survival, and the non-fi ction and personifi ed authentic content meets the needs of the creators’ life style. The guiding and encouraging activities and promotion meet the needs of diversifi ed expression. This study starts from three dimensions, namely, the self-construction theory of short video creators in the digital age, the characteristics of short video creation in the digital age and the practice path of short video creators in the digital age, respectively, and proposes to strengthen positive energy content, attach importance to demonstration eff ect, respect cultural diff erences, improve media literacy, and promote the development of new media industry.

Abstract The biography of “Lev Tolstoy” in the second unit of the eighth grade Chinese textbook is a classic work by Zweig. At the beginning of the article, the author unreservedly describes the crude and ugly appearance of Tolstoy. This refl ects the author’s ingenuity and is full of artistic charm. Firstly, it creates a shocking eff ect by suppressing and then uplifting the subject. Secondly, it brings Tolstoy down from the pedestal, leading the readers into the protagonist’s life. Thirdly, it cleverly uses contrast to emphasize the protagonist’s spiritual realm. Therefore, Zweig deeply understands Tolstoy’s moral cultivation and life realm.

Abstract With the continuous advancement of education reform of application-oriented talent colleges and universities, more and more enterprises and schools begin to carry out in-depth cooperation, and realize resource sharing and complementary advantages through enterprise curriculum implantation and other ways. Especially in Japanese majors, the implantation of enterprise courses can provide more practical context and more real experience for students’ learning. Taking the Japanese major of Xi ‘an Translation Institute as an example, this paper discusses the signifi cance, current situation, specifi c implementation plan, challenges and countermeasures of enterprise course implantation in the mode of school-enterprise cooperation based on the author’s years of contact and communication experience with schoolenterprise units.

Abstract After the global aging society, the number of professionals engaged in nursing care for the aged is seriously insuffi cient, which is a problem that the whole world has to face and urgently needs to solve. Japan has an early development of nursing care for the elderly, with more comprehensive theoretical and practical experience, which has certain reference and innovative signifi cance for solving the shortage of nursing care professionals for the elderly. This paper will take Xi ‘an Translation Institute as an example to study the current situation and countermeasures of Japanese foreign-related nursing personnel training under the new liberal arts background, seek solutions to existing problems, and put forward implementable plans and strategies to promote the training of global nursing and nursing personnel in China.

Abstract As a discipline integrating art and practicality, modern environmental art design is of great signifi cance to the application of traditional cultural elements. As the treasure of the Chinese nation, Chinese traditional culture has a long history and rich connotation. It has become an indispensable element in modern environmental art design with its unique artistic charm and world-focused understanding. This paper will discuss the application of Chinese traditional cultural elements in modern environmental art design from two aspects of value and application strategy, and take specifi c symbol elements, painting and calligraphy elements, cutting and weaving elements and traditional colors as examples to elaborate their characteristic application in modern environmental art design. Through these discussions, we will deeply explore the importance of Chinese traditional cultural elements in modern environmental art design, and hope to provide designers with useful ideas and inspiration.

Abstract With the change of social environment, information technology has been better developed. In the visual communication design of colleges and universities, the application of information visualization is becoming more and more extensive. You can use pictures, text and other forms to disseminate complex data more accurately and realize the effi cient transmission of information. The application of information visualization in visual communication, compared with the traditional way there are obvious diff erences, including the early data analysis and the late graphic performance, information visualization mainly focuses on the display of data and restore logic, through the use of visualization and process language, the abstract content is more intuitive display. This paper analyzes the characteristics of information visualization, starting from the design of books, packaging and other content, and puts forward specifi c applications in related fi elds to provide a new direction for the development of information visualization.

Abstract After the 1990s, “historicization” has become an important trend in the study of modern literature. The “historicization” research of modern literature has undergone the evolution from one-sided text criticism to overall construction, thinking and in-depth development of “historicization”, which is the inevitable product of the academic turn and discipline consciousness after the 1990s. “Historicization” is an important academic practice accumulated by the Chinese School in the study of modern literature: “Historicization” is the process of transforming the academic thought of Chinese literature into a kind of “localization”. “Historicization” is a process of selfrefl ection and self-renewal, as well as a refl ection on history. “Historicization” is the process of unifying explanatory reason with historical agency, that is to say, unifying it with historical agency. The process of exploring “historicization” shows that simply copying the previous theories, isolating literature from the contemporary, and separating from literary criticism cannot be considered as a “historicization”. “Historicization” has not completely ended, calling for new exploration and new endowing forms.

Abstract The emergence of ChatGPT (Chatbot), with its large-scale language model, has caused a stir in the academic and educational circles. Its massive corpus and powerful computing power have brought an opportunity for the reform of English writing teaching. How to use ChatGPT conversational AI technology to change the teaching concept of college English writing and innovate the teaching mode of writing has become an important issue for teachers to improve the quality of writing teaching. Based on the characteristics of AI technology, this paper expounds the theoretical basis of ChatGPT enabling college English education, and analyzes the existing problems in college English writing teaching from the perspectives of students’ language expression ability, teachers’ writing teaching activities and network writing resources. In addition, from four dimensions of exploring ChatGPT’s educational function, using ChatGPT to retrieve information, integrating direct and indirect feedback, and using ChatGPT learning environment, this paper discusses the reform path of college English writing teaching.

Abstract As a major position of high-quality talents training in our country, a major goal of higher education is to train high-precision and high-quality talents to match social development and the needs of the positions. With the continuous improvement of China’s economic strength, the demand standards of the society and related enterprises for talents are also constantly improving, not only requiring students to have strong professional accomplishment and ability, but also requiring them to have excellent psychological quality. This puts forward deeper requirements for college mental health education. Mental health educators in colleges and universities should actively optimize the traditional education system, timely, scientifi c and systematic infi ltration of positive psychology concept, through a series of measures to help students prevent and correct psychological problems, build a strong psychological defense line, develop positive psychological quality and behavior patterns, so as to enable their future learning and development.

Abstract Under the background of the current global economic integration, diff erent fi elds of society begin to pay attention to cultural products, cultural products output and other issues, including Chinese fi lms and TV dramas. Film and television drama has a great infl uence on cultural transmission. At this stage, some fi lm and television drama exist the lack of narrative level and the situation that the traditional cultural content is less involved. This makes the fi lm and television drama in our country lack its own uniqueness and cannot go abroad better, plus the domestic and foreign ideology and cultural diff erences will also have a negative eff ect on the construction of Chinese culture soft power. To solve these problems, it is necessary for relevant departments to explore eff ective improvement measures based on the actual situation, so as to bring into play the cultural transmission value of Chinese fi lm and television drama.

Abstract Recently, with the vigorous development of new media, the network has become the gathering place of public opinion, so the network public opinion information transmission is facing a severe test. In the characteristics of diversifi ed and fragmented media information, network public opinion is derived and revealed in every node of media information transmission. Is the “post-truth” era a hotbed of public opinion? Under the continuous strengthening of information t echnology, will the dissemination of public opinion meet the new and old media and show a new trend of development? This paper takes the communication characteristics of network public opinion from new media as the starting point, expounds public opinion in the agenda setting, and clarifi es the ethical mechanism of public opinion communication, so as to refl ect on the gains and losses of new media in a certain sense from network public opinion communication.

Abstract With the development of translation studies under Skopos theory, translation has become increasingly important in our communication and translation, and has attracted a lot of attention from academia and industry. This paper uses CiteSpace software for quantitative analysis to conduct knowledge graph analysis of domestic Skopos translation studies related literature on CNKI, aiming at analyzing the development context and future research direction of this topic in the future. After a series of graph analysis, it is found that the overall development of translation studies under Skopos theory tends to mature and gradually slows down. The research direction has become more practice-oriented and purpose-oriented over time.

Abstract I n the current wave of c urriculum ideological and political education in China, artifi cial intelligence course is an important and frontier fi eld of ideological and political construction. Recommendation system is one of the core directions of artifi cial intelligence, and recommendation system course has been widely off ered in numerous colleges and universities. This paper tries to integrate ideological and political elements into some collaborative fi ltering m ethods based on users and items, fi ltering methods based on item attributes, and recommendation methods based on classifi cation analysis and clustering analysis. The i deas/formulas/characteristics of the methods are compared with some ideological and political contents, such that some abstract statistical analysis methods can be visualized, students can be enlightened to understand the truth of life and work, and they can be helped to put up correct “Three Outlooks”.

Abstract With the deepening of education and teaching modernization reform, the application of intelligent wearable devices has gradually received more attention in college physical education teaching practice. With the progress of science and technology, intelligent equipment through the connection of mobile phones, functional applications are more multiple, has been applied to the fi eld of education. Physical education teachers in colleges and universities should fully understand the application of smart wearable devices, combine the specifi c content of education and teaching, and implement new exploration of teaching reform. Based on this, this paper will focus on the application of smart wearable devices in physical education practice in colleges and universities.

Abstract With the advent of the era of big data, the organizational structure of listed companies has undergone some changes. In this situation, it is particularly important to strengthen corporate governance. Corporate governance mechanism is a set of mechanisms to coordinate the relationship of responsibility, rights and interests between shareholders and stakeholders, and whether the corporate governance mechanism is sound or not is crucial to stakeholders. Media attention plays a role in corporate governance by exerting public opinion supervision, and using media attention eff ect to improve corporate governance mechanism has become a hot issue in the theoretical circle. In view of this, this paper starts with the importance and existing problems of corporate governance, and on this basis, carries out an in-depth analysis on the infl uence of media attention on the governance mechanism of listed companies under the background of big data. Finally, based on the realistic situation and from the perspective of media attention, it puts forward measures to improve the corporate governance mechanism under the background of big data.

Abstract With the continuous development of information technology, software technology has become one of the most promising majors in today’s society. However, the rapid development of software technology majors has also brought many problems, one of which is the employment problem of students. The “1+X” certifi cate system is proposed by China’s education department to promote vocational educa tion reform. It refers to students obtaining multiple vocational skill level certifi cates while obtaining academic qualifi cations. The “1+X” certifi cate system points out the direction for software technology majors to expand their employment and entrepreneurship skills, and alleviate structural employment confl icts. This article explores the construction strategy of “course certifi cate integration” for software technology majors under the “1+X” certifi cate system, hoping to provide valuable reference for colleagues.

Abstract Finance plays an extremely important role in con solidating and expanding the achievements of poverty alleviation and promoting the realization of rural revitalization strategy. Facing the current problems such as low demand for formal fi nancial borrowing by farmers, imperfect credit system construction in rural areas, insuffi cient fi nancial supply,and single fi nancing channels for new agriculturerelated enterprises,it is proposed to further expand the popularization of fi nancial education in rural areas, strengthen the construction of rural credit environment, expand the scope of collateral in rural areas, and build a multi-level rural fi nancial market system. Strengthen exchanges and cooperation between institutions, and actively cultivate rural capital markets.

Abstract With the rapid development of science and technology, the fi eld of education is constantly exploring new teaching methods. Among them, the blended teaching mode, combining the advantages of online teaching and traditional teaching, has become a trend. It provides a real language environment through online teaching, so that students can learn in practice, improve the learning eff ect, master the application of business English, and provide important ideas and methods for the reform of business English course teaching. Based on this, this paper fi rst analyzes the connotation of blended teaching mode and its application advantages in business English courses, and then puts forward feasible application strategies based on teaching practice, in order to provide references for peers.

Abstract At present, digital media education has become an important hot topic in college education. Based on the particularity of digital media, in digital media education, VR technology, as an advanced digital media technology, is favored by teachers and students of digital media majors. By simulating real scenes, VR technology can provide students with immersive learning experience and help students better understand abstract concepts and complex knowledge in digital media education. Based on this, this paper starts from the value of innovative application of VR technology in digital media education, analyzes the application status of VR technology in digital media education, and puts forward corresponding optimization strategies.

Abstract With the prevalence of network culture, ideological and political education in colleges and universities is facing new challenges and opportunities. Network culture, as a new cultural form, not only provides a new means and platform for ideological and political education in colleges and universities, but also brings profound impact to the ideological concepts and values of college students. Therefore, from the perspective of network culture education, this paper discusses the effi cient path of ideological and political education in colleges and universities, in order to improve the pertinence and eff ectiveness of ideological and political education.

Abstract With the continuous development of science and technology, the all-media era is offi cially coming. Under this background, how to rely on the Internet to innovate ideological and political education and build a new system of online ideological and political education has become an urgent problem for the majority of higher vocational colleges. Based on this, this paper analyzes the infl uence of the all-media era on ideological and political education in higher vocational colleges, and at the same time analyzes and discusses the reform strategy of network ideological and political education in higher vocational colleges, which is only for the reference of colleges and teachers.

Abstract In the electronic commerce major of higher vocational college, the basis of electronic commerce belongs to the core course. This course is opened in the freshman year, which has an important impact on the formation of students’ values and is of great signifi cance for the follow-up learning activities. Therefore, the curriculum ideology and politics into the relevant courses, it is more important, this article from the perspective of curriculum ideology and politics, the e-commerce basic courses of higher vocational colleges to carry out analysis, and put forward the corresponding teaching implementation plan, for the teaching of higher vocational colleges to provide reference.

Abstract In the era of social and economic stable development, the quality of life of the public continues to improve, more and more attention to the pursuit of spirit and life health, the health industry came into being, the society on the professional sports rehabilitation talent quantity and quality requirements continue to improve. This article from the enrollment scale, training objectives, teachers equipment, talent skills, to explain the problems existing in the teaching of sports rehabilitation in colleges and universities, and around the increase of social popularization, optimize the professional curriculum, strengthen the dual teaching team, reasonable innovation teaching methods of four dimensions, to explore the teaching reform strategy of sports rehabilitation, in order to output more application-oriented professional talents. To adapt to the needs of the health industry under the new situation.

Abstract The cultivation of teachers’ professional ethics plays an important role in promoting teachers’ own development and the development of education. Combined with some related social phenomena, this paper carefully analyzes the signifi cance of teacher professional ethics cultivation for teachers’ career and mission, the needs of the development of The Times and the promotion of teachers’ self-improvement, and expounds the importance of teacher professional ethics cultivation from many aspects. And put forward the relevant methods to improve the professional ethics of teachers on the basis of seeking trut h from facts, serving the people as the principle, to improve the moral cognition level of educators, etc., to provide a reference for the teacher group and relevant educators.

Abstract With the further development of globalization, cross-cultural communication has become more and more important between countries. As an important form of cross-cultural communication, the quality of translated news directly aff ects the eff ect of communication. Therefore, this paper will discuss the translation of news and its communication eff ect from the perspective of communication studies.

Abstract With the deepening of China’s aging degree, the scale of the elderly who lose the ability of self-care has been expanding, and the demand for long-term care has been increasing. From the perspective of the implementation process of long-term care insurance system, it can be divided into three parts: care needs assessment, service program design and service provision. The elderly care needs assessment is the key to the implementation of the long-term care system, and the key to the implementation of the system. Based on this, this paper analyzes and studies the assessment of the elderly care needs of the long-term care insurance, analyzes the signifi cance of the assessment of the elderly care needs of the long-term care insurance, and investigates the current situation of the assessment of the elderly care needs of the long-term care insurance. On this basis, it puts forward countermeasures and suggestions on the elderly care needs of the long-term care insurance for reference.

Abstract In the process of the formation of fi nancial information involves many links and groups, including enterprise management and governance layer, certifi ed public accountants, fi nancial information users, regulatory agencies, etc. Each link plays an irreplaceable important role in the quality of fi nancial information and audit quality. According to the assumption of rational man, groups with diff erent positions will aff ect the generation of fi nancial information in diff erent ways and directions, which in fact constitutes a game. Therefore, the fi nancial information provided by the audited entity is, to a large extent, the result of the game of interests of all parties.

Abstract With the increasing trend of aging population, the problems of urban and rural elderly care services are becoming more and more significant. The government plays a vital role in urban and rural elderly care services, and its duties and responsibilities are of great importance to promote the coordinated development of urban and rural elderly care services. However, the current research on the specifi c roles and responsibilities of the government in this fi eld is relatively insuffi cient. This paper aims to deeply analyze the role positioning, responsibilities and responsibilities of the Chinese government in urban and rural elderly care services, explore its importance to collaborative development, and put forward suggestions for optimizing the way of government participation. Through a more comprehensive study on the role and responsibility of the government in urban and rural elderly care services, it will help provide more eff ective policies and practical suggestions for improving urban and rural elderly care services in the future.

Abstract Under the background of the vigorous development of network economy, online entrepreneurship has become an important way for college students to find employment. The call for training innovative and entrepreneurial e-commerce talents is getting louder and louder. The teaching of e-commerce in higher vocational colleges should also change accordingly. Practical teaching is one of the most critical contents in the teaching of e-commerce major. It should be updated in combination with the development of innovative and entrepreneurial activities in the network era, and match the development needs of students in e-commerce innovation and entrepreneurship. This paper analyzes the existing problems of e-commerce practical training courses in higher vocational colleges under the guidance of network entrepreneurship, and puts forward some educational programs, such as optimizing practical training materials, strengthening teacher construction and reforming practical training mode, in the hope of eff ectively improving the eff ectiveness of e-commerce practical training teaching in higher vocational colleges.

Abstract Social work plays an important role in the field of grassroots governance, and plays an increasingly important role in providing professional services, promoting community development, participating in public affairs, and promoting social equity. In the context of promoting the modernization of grass-roots governance, by establishing a n eff ective communication mechanism, strengthening professional training, innovative service models and strengthening cooperation with other fi elds, social work can better participate in grassroots governance and improve governance effi ciency.

Abstract SPOC mixed teaching model is a relatively innovative model. This paper introduces the concept and characteristics of SPOC mixed teaching model, expounds the teaching process of community health service curriculum construction under this model, and fi nally puts forward the innovative path of community health service curriculum construction under this model.

Abstract With the continuous development and progress of society, people pay more and more attention to the mental health education of college students. As an important part of the youth group, college students in higher vocational colleges often bear more life pressure and academic pressure in the process of growth. Therefore, how to eff ectively prevent and alleviate the psychological problems of college students through scientifi c and reasonable mental health education has become one of the urgent problems to be solved by the administrators of higher vocational colleges. Based on the perspective of “three whole education”, this paper discusses the countermeasures of mental health education for college students in higher vocational colleges, aiming at providing useful reference for the educational practice of higher vocational colleges.

Abstract With the continuous development of the technical level of stomatology, traditional stomatology technology has been unable to meet the current social needs. In order to better adapt to the requirements of scientifi c and technological progress and cultivate stomatology technical talents suitable for the current needs, educators should pay attention to the reform of stomatology teaching practice, build a through-through practice education model, and take through-training as the starting point. Take curriculum practice teaching as the center, carry out the corresponding education work. Based on this, the paper analyzes and studies the reform of the through-the-line practice education system of stomatology, expounds the necessity of the through-line practice education system of stomatology, and puts forward the reform approach of the through-line practice education system of stomatology for reference.

Abstract Opera is a key carrier for preserving traditional Chinese culture and an important way to tell China’s stories and spread Chinese culture. Currently, China is in a crucial phase of the great rejuvenation of the Chinese nation, and opera plays a signifi cant role in shaping China’s discourse system and image. Shanxi, the origin of the “The Orphan of Zhao” story, deeply connects with this classic Yuan zaju. The play has been widely translated and disseminated in the West since the 17th century and is a vital part of Jin Opera, a type of Shanxi Opera. This paper explores strategies for translating and disseminating Shanxi traditional opera abroad, focusing on The Orphan of Zhao, aiming to contribute to the global promotion of Chinese culture.

Abstract In view of the situation that on-line continuous temperature measurement can not be realized and the cost of thermocouple temperature measurement is high, the infrared dual-light colorimetric temperature measurement method is proposed in this paper. Based on Wien’s formula, a temperature model is established. Through theoretical analysis and experiment to select the appropriate double light wavelength, through laboratory calibration and fi eld calibration proved the feasibility of the infrared double light colorimetric temperature measurement system adopted in this paper, not only can realize online continuous temperature measurement, can realize smelting in strict accordance with the smelting process curve, to ensure the time of steel and the content of each element, it is of great signifi cance to China’s metallurgical industry

Abstract Innovation and entrepreneurship education has been explored in colleges and universities for many years, with the new development concept proposed, the mutual relationship between the two has also appeared different depth of understanding, this paper summarizes the new development concept and the concept of innovation and entrepreneurship education in local colleges and universities, based on the analysis of innovation and entrepreneurship education facing the dilemma, by exploring the integration of the two ways, It puts forward the connotation of the “curriculum group”, “department-department”, “university-college”, “university-enterprise” and “universityuniversity “ collaborative education mode in the implementation of innovation and entrepreneurship in colleges and universities to show the connotation of the new development concept, guide the implementation of innovation and entrepreneurship education in local colleges and universities in a scientifi c way, and provide reference implementation methods.

Abstract This study explores the impact of big data on public safety governance in the 21st century. Through literature review, interviews and case analysis of the traffi c management system in A city, this paper describes the application of big data in public safety governance, the role of governance subjects and their interaction mode. The results show that big data improves the real-time and accuracy of public safety information, and promotes the interaction among governance subjects. At the same time, challenges such as data ownership and access rights exist. Accordingly, relevant suggestions are put forward.

Abstract With the rapid development of digital economy, red research travel, as an important way of education, has gradually attracted more and more people’s attention. Under the digital economy, how to combine the red study trip with the digital economy and give full play to its greater educational value has become a problem worth studying. This paper will start from the Angle of digital economy, to explore the integration of Heilongjiang red study trip.

Abstract The short video is a digital narrative system created by human beings to clearly express meaning, and belongs to a new type of audiovisual art in the era of mobile intelligence. Its narrative features are very obvious. It promotes the gradual presentation of narrative features with the help of the diversified arrangement of narrative themes such as original plots, cute animals and pet animals, movie commentary, the diff erentiated use of narrative perspectives such as internal perspective, external perspective, and omniscient perspective, and the popular arrangement of narrative content such as daily life complaints, records of modern solitary life, and the presentation of rural cuisine.

Abstract Since modern times, science and technology have developed rapidly all over the world. Nowadays, the development of human society has officially entered the information age. The development of art also follows the pace of the development of science and technology. In recent years, the interactive art of digital media has become popular and gradually become an important form of art development in today’s world. There are certain diff erences between digital media interactive art and traditional art forms. In interactive art, more attention should be paid to user experience. Through the application of today’s advanced science and technology, art begins to have closer contact with people and refl ects its unique aesthetic value. In this study, an immersive exploration of digital media interactive art will be conducted from the perspective of a user, and the artistic characteristics and value embodiment of digital media interactive art will be studied and analyzed.

Abstract “One-stop” student community is one of the key projects in the construction of colleges and universities. As the main object of the community and the object of education and management, college students, how to give full play to their autonomy, initiative and creativity in the construction of the community, and realize the self-management, self-education and self-service of community students, is the main content of this paper. This paper starts with the “one-stop” student community management mode under the concept of “threeall education”, deeply analyzes the significance of the practical exploration of “three-self-education”, and takes a private university in Guangzhou as an example, from the three aspects of community students “three-self-education” platform construction, team training and management innovation. To explore the practice path of “three-self-education” under the “one-stop” student community management mode.

Abstract Convergence media era brings new opportunities and challenges to the publicity of traditional minority sports. With the advantages of convergence media technology, we can break through regional cultural barriers to show the charm of traditional sports to the world and enhance cross-cultural exchanges. Taking traditional minority sports in Guangxi as an example, this paper investigates the current situation of their international publicity, analyzes the problems, and finally puts forward countermeasures from four aspects of content selecting, publicity forms, English translation and channels of publicity, and discusses how to make full use of convergence media to promote the international publicity of minority sports culture.

Abstract as one of the important courses of plant protection, agricultural entomology has a huge knowledge system, strong theory, and is closely related to social hotspots and people’s livelihood. Based on the guidance of the ideological and political concept of the curriculum, during the teaching, teachers should not only attach importance to the professional knowledge and skills, but also be based on the characteristics of the course. Fully excavate the rich ideological and political elements contained in the curriculum and flexibly integrate them into every link of the course teaching, in order to promote the successful construction of the ideological and political system of agricultural entomology curriculum and promote the curriculum teaching reform in an orderly manner. This paper focuses on tapping the ideological and political elements of agricultural entomology course and discussing the eff ective measures to carry out teaching reform, in order to cultivate high-quality compound applied talents with “three rural feelings, scientifi c literacy, innovative spirit and international vision”.

Abstract Aiming at a series of problems in ESP teaching for graduate students, such as unreasonable course structure, problems in teaching team construction, lagging teaching materials and teaching resources, this paper puts forward some suggestions, such as reshaping ESP curriculum system, strengthening the construction of ESP teaching staff , constructing the “government-industry-university-research” cooperative education mechanism, and implementing the ideological and political concepts of the curriculum. The aim is to further promote the reform of ESP teaching for graduate students and cultivate high-quality composite talents.

Abstract The integration of media majors into the teaching of innovation and entrepreneurship is not only the need of education reform, but also the actual demand of the society for talents. Throughout the current media professional innovation and entrepreneurship education, the increasingly significant “two skins” phenomenon is extremely unfavorable to professional development. Based on the development of innovation and entrepreneurship education for higher vocational media majors, this paper aims to construct a more perfect innovation and entrepreneurship education system, enrich the education content and promote the integrated development of production, education and research by combing the specifi c ways and methods of development.

Abstract The combination of media and tourism has become one of the important means of cultural tourism economic development. With the help of media, especially TV and other screen platforms, the city can promote the pilgrims’ travel practice. This year’s hit drama “Go Where the Wind blows”, as a successful model of “film and television + cultural travel”, pushes Dali in Yunnan Province to the tourist’s imagination space of travel again. This paper will make use of the aesthetic attraction properties of TV dramas, combine the natural environment presented in the drama with the “family fi eld” to recreate the “land love plot”, so as to promote the behavioral motivation of tourists to pilgrimage, and explore a new path for Chinese TV dramas to promote the development of tourism economy.

Abstract The advent of the information age not only has a great impact on production and life style, but also has an impact on the education industry. Especially college mathematics courses, occupy a very important position in colleges and universities, the information technology skillfully into them, help to improve the teaching effi ciency. This paper discusses the factors aff ecting the reform of mathematics courses in colleges and universities, analyzes the current teaching situation, and puts forward targeted reform strategies to provide a new direction for its development.

Abstract With the increasing social pressure and employment pressure, mental health education has become the focus of college education, which also puts forward higher requirements for the application of project-based teaching in mental health education courses. Under the background of the reform of college education, how to carry out project-style teaching and improve the eff ectiveness of college students’ mental health education has become the focus of current education work. Based on this, this paper analyzes and researches the application of project-based teaching in mental health education courses, expounds the role of project-based teaching in mental health education courses, analyzes the existing problems in the teaching of mental health education courses in colleges and universities, and puts forward the application strategies of project-based teaching in mental health education courses for reference.

Abstract Guo Xi is one of the representative fi gures of Chinese landscape painting creation and theoretical research in the middle and late Northern Song Dynasty. As a theoretical work, “Forest and Spring Gao Zhi” put forward opinions on the value exploration and observation of landscape painting as well as the way of space construction. This paper tries to analyze the infl uence of Guo Xi’s theory on the landscape creation of Song Dynasty and even the later generations from the perspective of “Forest and Spring Gao Zhi”, so as to inject new life into contemporary landscape creation.

Abstract Due to the different material preferences and social and cultural deposits, Chinese and French tea cultures have great diff erences in ideology. Through the analysis of the diff erences in tea preferences, tea sets preferences and tea party forms between China and France, this paper concludes that the main ideologies of Chinese and French tea cultures are harmony, respect and devotion.

Abstract Creation of The GodsⅠ:Kingdom of Storms is a mythic epic fi lm. Director Wu Ershan “sharps a sword in nine years”, uses the top production resources to deeply cultivate the content creation, re-examines the Chinese classical culture and precious spiritual wealth, deeply expresses the connotation of Oriental traditional culture, presents the Eastern aesthetic elements in audio-visual, and reconstructs the nationalized landscape in the narrative. To build a grand and changeable age of ancient Oriental mythology.

Abstract “Postgraduate Entrance Examination Craze” has become one of the most common social phenomena. With the increasing number of students taking the postgraduate entrance examination, whether it is rational has been in the debate. This article from the social employment pressure, the advantages and disadvantages of the discipline system knowledge, the shortcomings of the practical curriculum system to perspective the rational level of the phenomenon of “Postgraduate Entrance Examination Craze”, and analyze the teaching status quo of environmental art design major. There are shortcomings in course teaching and training methods in environmental art design major behind the causes. According to the characteristics and training objectives of environmental art design teaching, combined with the characteristics of students and the needs of social development, the teaching content of the major is refl ected. It aims to cultivate applicationoriented and composite specialized talents with solid theoretical foundation, excellent professional skills and meeting the development needs of the region, so as to provide reference for the development of environmental art design major.

Abstract Film, as a new art, is also the most comprehensive art existence at present. Nowadays, although fi lm has achieved a certain degree of innovation and breakthrough in technology and theory, today’s fi lm theorists can always get new enlightenment and cognition when they suddenly look back and re-examine those early fi lm theories. This paper will explore the practical signifi cance of Bazin’s fi lm theory in contemporary fi lm creation through in-depth interpretation of Bazin’s fi lm theory.

Abstract The procurement work in colleges and universities has the characteristics of strong policy and professionalism, high social sensitivity and social attention, and high risk, which has always been the focus of college management. Under the background of “management service”, how to do a good job in procurement management has always been a topic that the purchasing managers of colleges and universities must seriously think about and focus on solving. This paper starts with the practice of purchasing management under the background of “discharging management service” of Northeast Normal University, and explores and sorts out 5 practical practices, aiming to provide practical experience support for the purchasing departments in colleges and universities.

Abstract This paper conducts an in-depth exploration of the status and value of vocational skill competitions in vocational education, clearly defi nes vocational skill competitions and their constituent elements, and elaborates on their impact and role in talent cultivation. Through competitions, students’ practical abilities and comprehensive qualities are enhanced, their employability competitiveness is strengthened, and at the same time, it promotes cooperation between schools and enterprises, injecting new vitality into the reform and development of vocational education. However, China’s vocational skill competitions currently face many challenges, such as imperfect competition organization and management, deviations between competition content and actual needs, and inadequate scientifi c evaluation standards. To address these issues, this paper proposes corresponding strategic suggestions, such as improving competition organization and management systems, strengthening the integration of competition content and actual needs, and optimizing competition evaluation standards. Looking forward to the future, the integrated development of vocational skill competitions and vocational education will become an important trend in the fi eld of education.

Abstract At present, our country is facing the critical period of social transformation, the society has higher and higher demand for the comprehensive quality of talents. Improving the positive psychological quality of college students is not only benefi cial to the improvement of the mental health level of college students, but also an important prerequisite for training innovative talents with sound personality.This paper analyzes the positive psychological quality of contemporary college students, and expounds the countermeasures on how to cultivate the positive psychological quality of college students, that is, from the perspective of three-whole education, the role of school leadership, family upbringing and social support, and the joint cultivation of positive psychological quality

Abstract Meta analysis is a method to extract the data analysis results from previous empirical studies for secondary analysis. It was fi rst proposed by American educational psychologist Douglas Yu. Since then, the method has been widely used in scientifi c fi elds such as education, psychology, management and epidemiology. Bayesian network is a directed acyclic graph, and Bayesian probability analysis for data analysis is the statistical foundation of machine learning.