Probe - Media and Communication Studies

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ISSN

2661-4111(Online)

Article Processing Charges (APCs)

US$800

Publication Frequency

Quarterly

PDF

Published

2025-04-15

Issue

Vol 7 No 1 (2025): Published

Section

Articles

Research on the interactive narrative of digital media art in the context of media convergence

Lin Yang

Communication University of China, Nanjing


DOI: https://doi.org/10.59429/pmcs.v7i1.9536


Keywords: Media convergence; Digital Media Arts; Interactive storytelling


Abstract

With the continuous development of digital technology, media technology continues to update and iterate, and gradually changes from a single media form to multiple interactions and deep integration, which has become a hot topic in the media field. In this context, digital media art, as an emerging art form, has shown great potential for development and extensive social influence, which has attracted people’s attention and recognition, and has deeply penetrated into all aspects of people’s daily life. As an important part of digital media art, interactive narrative not only opens up new ideas and methods for artistic creation, but also provides an effective way for the interactive experience between the audience and the creator, and effectively promotes the diversification and modernization of digital media art. This paper mainly discusses the interactive narrative of digital media art in the context of media convergence, aiming to promote the high-quality development of digital media art by playing an important role in interactive narrative, and provide useful reference and reference for relevant practitioners.


References

[1] Sun Jinglin, Sun Haimin. Research on the interactive narrative of digital media art in the context of media convergence[J].Art Appraisal, 2024(3):2

[2] Cui Yong. The integration and innovation of TV news programs in the context of media convergence[D].Zhejiang Normal University,2014(10):.66-76.)

[3] Yu Xia, Shi Mengxin. Research on the narrative characteristics and development trend of non-fiction news writing in the context of media convergence[J].Future Communication, 2021, 28(2):13.)



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